Every person wants to make a lasting and good first impression. On most occasions, your website is the first impression of your company on possible customers. You can lose the interest of your users if your website loads slowly or is poorly designed.
On the other hand, a well-made website is going to keep a client on the page. A poorly made website will result in high bounce rates.
Of course, you probably know that the best way to increase traffic on your website is to incorporate a Search Engine Optimization (SEO) campaign. However, what’s the point of having traffic on your website if your visitors don’t want to stay on it?
Today, we are going to share some website design trends that can help improve your website traffic.
This design trend is the same as combining photos and graphics. On a lot of occasions, they can be utilized together. Typically, overlapping layers is utilized with text over photos. However, it can also be utilized to draw attention to a place on the page or to provide depth to features that will otherwise appear flat. Offering depth helps to add dimension and break up the page.
Combination of Photography and Graphics
One well-known design trend is combining photography with graphic design. Usually, this is completed to bring the attention of the user to a certain area on the page. It can be as easy as a different colored box being an offset frame around a text or image. It can also be as quirky as a stroke of paint throughout the lower part of a photo to cover the gap between the picture and the white space.
The minimalist style goes hand-in-hand with white space. Minimalistic style is usually simply that – minimal style features on the page to produce an extremely professional yet simple look. This style trend has a tendency to not be too flashy. In addition to that, it shows the page’s content in an extremely professional approach.
There are a lot of various ways to incorporate white space on your site. White space helps to offer the eyes of the user room to breathe. The reason for this is that it will help make your page appear less cluttered. Though it’s great to have this white space, you also do not want to overuse it with too much unused and open space.
A place a lot of brands utilize white space on their website is at the upper part of the homepage. This is perhaps the first thing a customer will see. This offers a clean appearance and makes the website appear professional.
A lot of the style trends mentioned above can be used together potentially. For instance, you can have a couple of overlapping photos when users arrive at your website while also enabling excellent white space around it. You probably have a photo with an offset block that will also include overlapping layers. To make things simple, you’ve got endless possibilities.